Rudy's Meal box- Branding & Packaging
Project Brief
Creating packaging for 'Rudy's Kitchen' - a brand providing healthy homemade food for dogs. The packaging had to follow the theme of Eid as it was a special occasion meal kit. As the service being provided was to give back to the community, the packaging was intended to be personalised, hand made and thoughtfully curated.
Date/ Year
May 2022
Project Category
Personal
Thank you card
The package consisted of 3 boxes with sticker-styled packaging to make it cost-efficient and yet give it a personalised feel to it. As the service intended to provide meal kits for special occasions and festivals, the thank you cards were unique collectables for the customers where 'Rudy' (the black dog) is present in a scenario related to the festival in a quirky manner.
Example- As shown above, Rudy on the bottom right is in a setting of a typical Indian Biryani stall (Eid specific)
Social media posts & stories for launch
Marketing document
Custom Stickers for packaging
